LONDON EVENTS – The Pop-Up Club returns to Seven Dials

Pop-up market set to reinvigorate the flagging high street with independent artisanal brands

Following months of closure for many stores across the UK, pop-up marketplace The Pop-Up Club is back just in time for summer. The company organises artisan markets in empty retail units creating a unique space for local traders to showcase and sell their crafts, clothing and accessories.

Founded in 2017 by entrepreneur Tillie Peel, the pop-up events company has recently launched in Seven Dials in London and runs until 23rd August.

The Pop-Up Club supports those who have used lockdown as an opportunity to turn side hustles into businesses and facilitates the increasing number of people who are looking to shop at independents to support small companies. Following a year where many of us have been isolated from social interactions, the Pop Up Club brings people together for a face-to-face shopping experience.

Traders include FUOCHI, Chloesha Ellen Designs and The Golden Grass Company, who will showcase a range of sustainable, hand-crafted products, from candles and ceramics to jewellery and artwork, among others. Pitches range from just £25 per day so are a cost-effective way for makers to showcase their items. Pop-Up Club will also offer traders the opportunity to run workshops with local influencers at several of their sites to celebrate the launches.

Tillie Peel, founder of The Pop-Up Club says: “The company enjoyed great success pre-pandemic, but now more than ever there’s a need to attract shoppers back to the high street. Our traders offer a range of unique crafts, clothing and accessories and our events bring together the best local talent to give visitors a unique shopping experience.

“Our mission is simple: we want to provide artists, makers, designers, and small businesses, that have sustainability at their core, affordable pop up spaces, as well as drive footfall to the area. 

“Additionally, for people who have been stuck at home for many months, the opportunity to get out and experience a taste of pre-pandemic life by something as simple as an afternoon shopping will also provide a much-needed boost to those who have previously struggled with lockdown anxiety.